Tag Archives: Publicity

Three Months To Go! (And TCR 10 this weekend!)

Three months until I dive into the Atlantic and things have really picked up! I’m now negotiating book and film rights for the trip. The publicity from last week is still on going and is going increasingly global! There’s heaps of good natured banter going on on forums all over the internet (my personal favourite was the guy who listed the top ten ways I was going to die-heart warming stuff!).

We’re still looking for one or two more sponsors but things are looking good. We’re also about 30schools short of the 300 target! We’re looking for 100 UK schools, 100 schools from on my route and 100 schools from round the world so if you know any teachers then put them in touch: dan@danmartinextreme.com

I’m 90% certain that I’m going to change the swim route from starting in New York to Nova Scotia which will take nearly 900miles of the swim-this will be a great pressure reliever! It does mean I’ll be starting in even colder waters though!

I’m interviewing a couple of guys for the Captain and First Mate roles on the boat-sadly my mate Guy Ellis had to pull out of the trip. Then after that I’m heading down to the festival of all things triathlon, cycling and running that is TCR10 (http://www.tcrshow.com/) I’ll be going to a few talks and wandering around so please come and have a chat if you see me!

Three months is going to fly by! I’ve got two more months of heavy training and then a month of 4-6hours swims in cold water to acclimatise before flying out to the States on the 2nd May!

Lane 4 AtlanticDSCF0028dan_2

A Big Week of Publicity

BBC Breakfast Interview Dan Martin from Daniel Martin on Vimeo.

This week has been crazy for publicity. The story started on Monday with a front page article in my local paper, the Evening Telegraph. The big news from this seemed not to be that I’m swimming across the Atlantic or the cycling or running legs but the fact that I’m having to gain so much weight to combat the cold early on in the swim. This was then covered in the Metro and the Daily Express on Tuesday accompanied by a picture of me surrounded by food which sparked a short debate on nutrition on the Metro comments page! From these two stories I got a deluge of requests to go on everything from TV (BBC Breakfast, BBC News 24, Look East and Anglia News) to Radio (BBC World Service, Radio 4, BBC Cambridgeshire, TalkSport, BBC Northamptonshire and BBC Three Counties) to magazines and websites (BBC, IntoSport and Travelling Two).

It’s been great but I’m looking forward to getting back into some hard training this week. I hope that this extra publicity helps get in the last bits of sponsorship we need to make this happen.